Growth Letter #10
It's almost time to send the kids back to school.
In all honesty - I never wished the kids to go back to school as much as this year (because #bigdreams #businesstorun).
I'm seriously craving for my routines, more peace, and less mess at home.
(I guess I won't get nominated for the Mom of the Year award…)
But hey, I exist outside of being a mom and I do crave time for myself and to be focused on growing my business - and even with mom guilt - I'm unapologetic about it.
Even by trying to be resourceful, making kids be even more responsible, and getting help (from parents & fantastic exchange girls from workaway.info) this summer has been awesome - but it hasn't been easy.
I feel that most of my big goals have been on standby for 2.5 months and it makes me feel like I'm failing and falling behind (more on this below!).
But this crazy, happy, sunny, messy, joyful, tiring summer is nearly over & the hustle is back on!
🖼️ RE-FRAME THE WAY YOU SPEAK
The other day my 11-year-old was telling me he wants to live in a cold country when he gets older (btw the main motivator for this idea is that he wants to adopt a Siberian Husky).
He asked me “Mom, which country is cheaper: Sweden, Norway, Canada, or Finland?”.
My answer: “That's not the right way to look at it. You don't stop yourself from doing what's right for you, because something is too expensive or feels out of reach at this moment. You ask yourself instead - How can I make it happen? How can I afford it?”.
The moment you say:
“It's too hard”
“It's too expensive”
“I suck at this!”
“I don't have time”
You're basically killing your vision/idea/goal/dream.
But when you reframe it to “How can I make this work?”, or “How can I afford it?” you're opening a box of solutions, and possibilities.
It's so simple. Yet, so effective.
People who made big things happen - are not more special, gifted, or intelligent than you.
They simply know they have the ability to figure it out & be resourceful - by making a plan (and executing that plan), learning new skills, hiring the right help, or connecting with the right people.
Reframe the way you speak and I assure you it will change your life.
LET'S MAKE BIG THINGS HAPPEN
✅ APPLYING “HOW” TO MY OWN BUSINESS
Two people told me last week “I don't know how you manage so many things.”
Here's a harsh truth my dear…
I constantly feel that I'm not doing enough.
Right now I'm prioritizing my kids and my clients and there's little space left for other things.
But this girl has big goals and high standards, so the way things are going just won't cut it.
I am struggling with time.
So I got to that moment of asking “how questions” to myself…
“How can I post more consistently?”
“How can I grow my personal brand?”
“How can I launch my podcast?”
"How can I launch the Growth Gym (renamed from Growth Lab)?"
“How can I work on another surprise-way-too-soon-to-reveal project I'm co-founding?”
Initially, I was pretty sure the answer was hiring a coach. I felt I needed a kick in the ass and accountability.
And although this is important (and something I'll eventually invest in) I feel that after several scary months when I started my business - I'm in an incredible mindset place right now.
So more than a coach, what I actually need is help to get things done.
So I'm happy to announce that….
I hired my first assistant after 10 months in business.
🎉 Oh yeah baby, team Ro is starting to grow 🎉
(Sharing the news with a mix of excitement and fear!)
🚀 ONE ACTIONABLE GROWTH TIP
Are you using Instagram to get leads, or grow your list?
Are you still telling your followers “Link in Bio?” - and then sending them to an overwhelming list of links where they have to scroll up and down and then click again to get to a page and give their details?
Phew, that's a LOT of work for a cold prospect!
And not the best user experience, right?
Here's a better way: Manychat.
2 simple steps and you're all sorted:
1. Go to Manychat & create an automation with the keywords and the link you want to share (a link to book a call with you, a link to download a freebie, a link to sign up for your newsletter, etc.)
2. Share a post in your feed or stories and ask people to comment with the keyword you added in the automation (also promotes engagement #winwin)
3. When they comment with the keyword, the automation gets triggered and the link is sent to their DM.
And then all you have to do is grab your favorite cuppa while you see the magic happen 🪄- more bookings, more leads, more subscribers.
You're welcome 😉
PS: There's a lot you can do on Manychat - this was just a tiny example to get you introduced to its power.
👋🏽 CAN I HELP?
If you’re overwhelmed with marketing or lost with what direction to give to your business - let’s talk.
I help B2C female founders grow their businesses and go from overwhelmed, lost, and insecure to inspired, focused, and clear.
I'll do your marketing so you don't have to.
YOUR MONTHLY DOSE OF GROWTH INSPIRATION
On the first Monday of every month, I'll send you these Growth Letters. I cover marketing, strategy, growth, and mindset. Also, I openly share my own journey in business.
If you enjoy these letters - share the growth revolution! Pass the link to your friends and family who could also benefit from it.
🚀 Let's gROw? 🚀
PS: Did you notice anything different about this letter? If yes, reply and tell me what you think it is and what you think about it!
YOU CAN ALSO FIND ME ON INSTAGRAM @ROMANA.SIRACUSA
